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Friday, January 23, 2026
Updating Your Market Research Strategy to Match Business Growth
Laguna Beach Chamber of Commerce members know that markets shift quickly—tourism patterns fluctuate, customer expectations evolve, and competition rarely stays still. Scaling your market research is less about collecting more data and more about building a repeatable way to understand what’s changing and why it matters. Learn below about: How shifting business needs require adaptable research Practical ways to refine, expand, or automate your approach How to share insights efficiently with your
Friday, August 22, 2025A New Mural Celebrating the Spirit of Laguna Beach
When J.J. and Andrea Ballesteros moved The Ballesteros Group with Coldwell Banker Realty into their new office at 344 3rd Street in downtown Laguna Beach this past February, they were thrilled to plant roots in the heart of a community they’ve long admired. But as they settled in, one detail kept catching their eye. A large, blank wall in their carport that felt like a missed opportunity. Rather than leave it plain, they envisioned something that would bring a burst of life to the space. A mural that
Friday, August 15, 2025WAYMAKERS’ LAGUNA BEACH YOUTH SHELTER SERVICES RELOCATE TO TUSTIN AFTER NEARLY FIVE DECADES
WAYMAKERS’ LAGUNA BEACH YOUTH SHELTER SERVICES RELOCATE TO TUSTIN AFTER NEARLY FIVE DECADES Community invited to celebrate legacy at “Cheers to Laguna” party on August 29LAGUNA BEACH, Calif. (August 18, 2025) – After serving in the Laguna Beach community for nearly 50 years, local nonprofit Waymakers is relocating its Laguna Beach Youth Shelter beds, staff and youth services to its Tustin Youth Shelter location.To celebrate the legacy of the Laguna Beach Youth Shelter, Waymakers will host a “Cheers to
Thursday, July 10, 2025How Intentional Milestones Make or Break Businesses in Year One
For anyone stepping into the swirl of their first year running a business, the question isn’t just what to do—but how to pace the doing. Vision, grit, and a killer idea won’t get far without a roadmap that includes sharp turns, pauses, and reality checks. Milestones are those markers along the way that not only break the journey into digestible pieces, but also reveal whether the engine’s humming or coughing smoke. The most successful first years are rarely about intensity—they’re about intention, layered
Thursday, July 03, 2025Answer First, Win Later: Why Your Small Business Should Be Teaching
Customers don’t want to chase answers. They want to feel understood before they even ask the question. That’s the whole game. If your small business isn't investing in simple, searchable content that clears confusion and sets expectations, you’re not just losing sales — you're building a brand people won’t bother trusting. Whether it's a 90-second video or a single paragraph on your website, showing up with clarity early changes how you're remembered later. Let’s break down how to make that happen.Help
Thursday, February 13, 2025Olds Creative Agency Founder Speaks at Laguna Beach Marketing Seminar
LAGUNA BEACH, CALIFORNIA — Feb 11, 2025 — Olds Creative Agency Founder Kevin Olds was honored to be a part of Zen and the Art of Good Business, a marketing seminar aimed at empowering local businesses through creative strategies and actionable insights. The event was held in Laguna Beach at La Casa Del Camino Hotel and brought together community leaders, entrepreneurs, and business owners for an evening of learning and inspiration. The success of the event would not have been possible without the
Friday, December 06, 2024The CTA, BOI and FinCEN: What Does this Mean for Laguna Beach, CA Businesses?
The Corporate Transparency Act may require certain U.S. companies to disclose beneficial ownership information to FinCEN to combat financial crimes. As of today, 12/05/2024, Laguna Beach, CA business owners have 26 calendar days(or 19 business days) left to file their Beneficial Ownership Information (BOI) report with FinCEN. 1. Determine if Your Business Must File. A “reporting company” is any small business, corporation, or LLC that is registered with the state, unless exempt. Exemptions apply to
Wednesday, October 02, 2024How Rapid Prototyping Is Shaping the Future of Wearable Tech Startups
In an industry where innovation is the lifeblood and speed is the competitive edge, wearable tech startups are redefining the rules of product development. Imagine transforming a sketch on a napkin into a market-ready product in record time—this is the power of rapid prototyping. By leveraging the latest in technology and flexible methodologies, startups are not just surviving but thriving, crafting wearable tech solutions that resonate with consumers and investors alike. Prototyping for Pioneers Rapid
Friday, August 16, 2024Laguna Board of REALTORS® celebrates 100 years with Ribbon Cutting
On Thursday, August 15th the Laguna Beach Chamber of Commerce held a Ribbon Cutting Ceremony celebrating Laguna Board of REALTORS® Guests participated in the Centennial Ribbon Cutting Ceremony for Laguna Board of REALTORS® 1924-2024! Director for Life Marie Thomas was honored to cut the ribbon for the 50-year celebration in 1974 and again at the Centennial. Celebrations were held at the Laguna Board of REALTORS® parking lot at their building located at 939 Glenneyre Suite Laguna Beach, CA
Thursday, April 04, 2024Turbocharge Your Business: Steps to Ensure Exponential Growth
In today's fiercely competitive market, achieving consistent business growth is akin to finding the Holy Grail for most young entrepreneurs. While a myriad of factors influence the trajectory of a business, some are exceptionally critical for catalyzing a period of explosive growth. In this article, we’ll look into some pivotal steps — from clear contract-writing and product diversification to effective marketing and stellar customer service — that can guide your business toward exceptional growth.Build
